Kevin Zhao

International Marketing  ·  Agency Portfolio

Strategy. Execution.
Global Scale.

Full-stack marketing work for SpaceX's European launch programme — spanning B2B lifecycle CRM, search discoverability, brand localization, and stakeholder communication across 13 strategic initiatives.

CRM & Email SEO / SEM Localization Brand Messaging Crisis Comms B2B Growth
European Union map — SpaceX Atlantic Gateway

Core Strengths

    13 Strategic Initiatives from CRM to crisis comms
    6 Month CRM Lifecycle 6-email B2B nurture sequence
    5+ Global Markets localization & transcreation
    3 Presentation Decks CRM, SEO/SEM, & gateway strategy
    B2B Enterprise Focus tier-1 aerospace & ESA primes

    Wiki-Style Archive

    Strategy Work and Deliverables

    Each initiative includes a business challenge, strategic framework, downloadable deliverables, and key takeaway. Search or browse by topic.

    ← Select an initiative to begin.

    Interactive Presentation

    SpaceX — The Atlantic Gateway for EU Payloads

    A web-native deck with text, bullets, and diagrams built from the real presentation content. Use arrow keys or the buttons to navigate. Press P for full-screen pitch mode.

    Chronological Progression

    Initiative Timeline

    Strategic depth built incrementally — from foundational CRM design through global brand and crisis readiness.